After more than 25 years as a nurse, Amanda Grindrod has spent much of her life
caring for others. But it was her own experience with dry, sensitive skin that inspired
her to create Natural Zest Skincare, a New Zealand brand with a simple philosophy:
beautiful skin begins with healthy skin.
We talked with Amanda about why she believes the beauty conversation is
changing.
Why is skin health becoming such an important part of beauty?
I think women are asking better questions. "What does my skin really need?"
Our skin changes as we do. It can become drier, more sensitive or lose some of its
radiance. That’s why I believe in putting skin health first. Understanding what our
skin needs and giving it the care and support to be healthy and resilient. For me, it’s
care over correction.
How does that influence what goes into Natural Zest products?
Every ingredient must earn its place. I'm always asking, “Does this ingredient offer
the most benefit for the skin?”
That's why our formulations contain carefully selected plant oils and botanical
hydrosols rather than simple water as their base. I always aim to optimise every part
of the formula.
You've now received more than 20 international beauty awards. What does that
mean to you?
It's incredibly special. As a New Zealand brand, having our products independently
trialled and recognised in New Zealand, Australia and the UK is something I'm very
proud of.
I don’t create products to win awards; I create them to help women feel good about themselves. The awards provide reassurance that Natural Zest
products are among the best.
Where should someone with dry, sensitive or changing skin begin?
Start with nourishment, not complexity.
Our Rejuvenate Cream is a great example. It's our hero product, a five-time award
winner, and brings seven skin-supporting treatments together in one formulation.
Sensational Serum is another favourite, particularly for women looking for a natural
alternative to retinol with potent antioxidant benefits.
What do you hope for in the future?
I hope for women to feel comfortable and confident in their skin. Healthy skin feels good,
and to me, that's where beauty begins.